O4 MOMENTS

O4 Moments

The small stories outside the game.

O4 Moment

What if famous jersey sponsors became club names?

What if famous jersey sponsors became club names?

5 October 2026

O4 Moment

Trench Coat FTW

there was something about a manager in a long trench coat, standing on the touchline that just seemed to make sense.

1 October 2026

O4 Moment

Cool Serie A 2026/27 guide

TBH missed the opportunity to mention Baturina, but nice guide

8 September 2026

O4 Moment

The cheapest and the most expensive tickets in PL

Some O4 moments better to post without comment 😎🍿

26 August 2026

O4 Moment

Last relegation

PSG was founded 1970., so highly doubt PSG was relegated 1972., but NVM, fun stats 💅

25 August 2026

O4 Moment

Liverpool were first with shirt sponsor

In last 47 years they had only 5 different shirt sponsors. 🤯

23 August 2026

O4 Moment

Istanbul is Europe’s Non-Capital Football Powerhouse

With more top-flight clubs than any other European city outside its country’s capital, Istanbul proves that football greatness does not always follow political power.

23 August 2026

O4 Moment

Owners by nationality

When it comes to club ownership, the Americans are leading the way. 🇺🇸

TBH, they might own more football clubs than they have football fans.

23 August 2026

O4 Moment

The Wrexham Deep Dive

Our latest O4 Deep Dive explores how Welcome to Wrexham, global attention and an unlikely audience transformed a local club into a global business story.

24 August 2026

O4 Moment

C.R.E.A.M.

The source is Capology. Capology clearly states that all figures are estimates, not official club reports. They calculate fixed salaries plus estimated bonuses based on publicly available information, sources close to the club, and their own algorithms. Image rights, commercial agreements, and social security contributions are not included.

23 August 2026

O4 Moment

Interesting nicknames

TBH whole thread could be filled with brasillians😀🤷‍♂️

22 August 2026

O4 Moment

Same pattern, differen badge

Manchester City and Borussia Dortmund's goalkeepers are wearing shirts with exactly the same pattern. First-world goalkeeper problems. Puma is bringing back iconic Buffon Parma design pattern, but the struggle is real.

22 August 2026

O4 Moment

Deportivo is still Deportivo. But La Coruña is now A Coruña

Deportivo have officially changed La Coruña to A Coruña, bringing the club's name in line with the city's official toponym, after more than 79% of voting members backed the move.

22 August 2026

O4 Moment

The Community Shield might be one of football's worst-designed trophies

And somehow, when lifted in celebration, one of its folding support legs can swing open and hit the person holding it. A trophy designed to stand upright on a table, and apparently attack the winner in the air.
Historic? Absolutely. Iconic? Not quite. It looks more like an oversized silver plate than something you want to lift above your head.

22 August 2026

O4 Moment

Same Template. Thirty Years Apart.

Thirty years apart, two very different clubs shared the same idea.

AC Milan’s 1995/96 shirt and Grimsby Town’s 2026/27 away kit are built around the same distinctive Lotto templaten a small reminder that football design has a way of travelling through time.

22 August 2026

O4 Moment

Manchester United and Prime are filming a documentary.

Manchester United thought they were back.

Turns out, we’re all just watching season two. 🍿

And they’re reportedly getting paid over £10m for the cameras to roll.

22 August 2026